Where business problems become understood.

Some business problems need investigation before the right system, automation, technology or process can be chosen. Explore the industries being investigated, the questions being examined, what has been established, and the technologies and systems connected to the findings.
02 / WHAT IS RESEARCH?

Research starts when the answer is not yet clear.

Some business problems need investigation before the right system, automation, information model, reliability response or technology strategy can be chosen.

Business operations contain assumptions that are easy to miss.

Workers inspecting crops and recording field conditions during an agricultural operation
A product arrives.A sale happens.A payment is made.An employee performs an action.A record is created.

But knowing that something happened does not explain how or why it happened, what it depends on, what must be recorded, or what needs to happen next.

Research is the work of finding out what is actually true.

Good research begins with the work itself.

The work is observed, questions are asked, evidence is examined, and the requirements for what must be established, represented, controlled or changed become clearer.

Understand the work before changing it.
03 / HOW RESEARCH IS ORGANISED

Research gives each question a clear place.

A research question sits within an industry, an investigation gives it a specific subject, and the evidence shows what that investigation establishes.

Production staff monitoring a manufacturing operation on a factory floor
An industry provides the business context.Research brings related investigations together. A Research Unit examines a concrete piece of business reality, while a Research Experiment examines a question through experimentation. Both can produce evidence and findings that connect to technology and systems.

Evidence supports what an investigation establishes. When a requirement remains true even as people, tools or implementation change, that requirement can be expressed as an invariant.

01INDUSTRY

A business environment being investigated.

02RESEARCH

Related investigations within that environment.

03RESEARCH UNIT

One concrete piece of business reality under investigation.

04RESEARCH EXPERIMENT

An investigation that tests a question through experimentation.

ONE EXAMPLEINDUSTRY | FMCG & RETAILRESEARCH | FMCG & Retail ResearchRESEARCH UNIT | Enterprise EstablishmentINVARIANT / An enterprise must establish its operating identity and environment before its business operations can be controlled as an enterprise.
04 / WHAT IS A RESEARCH UNIT?

A Research Unit focuses on one meaningful piece of work.

A business contains thousands of events, decisions, responsibilities and records. A Research Unit focuses on one specific piece of work that can be observed, investigated and followed through its consequences.

A SIMPLE EVENT

A supplier delivers goods to a retailer.

  • What has entered the business?
  • Who is responsible for receiving it?
  • What does the business need to record?
  • What state does the stock now have?
  • What happens if the goods and records disagree?
Research unit

The investigation follows the work from what is established at the start to the result that must be accounted for.

Research unitThe investigation follows the work from what is established at the start to the result that must be accounted for.

A Research Unit provides a concrete subject for investigation. The resulting evidence can show what remains true and how that requirement should be represented or controlled in a system.

A Research Unit is a specific piece of business reality that can be observed, investigated and demonstrated.
05 / FROM OBSERVATION TO FINDING

Start with the evidence, not the solution.

01OBSERVE

What is actually happening?

02QUESTION

What do we need to understand?

03EXAMINE

What evidence do we have?

04UNDERSTAND

What does the evidence tell us?

05DEFINE

What must remain true?

06BUILD

What could meaningfully improve what we found?

The problem should be established before the solution is chosen.
06 / FROM UNIT TO INVARIANT

What are we trying to establish?

An investigation distinguishes the current way of doing the work from the requirements that remain necessary even when the people, tools or process change.

What changes and what remains truePeople, software, workflows, tools and implementation can change around the central invariant: what the investigation establishes must remain true.
WHAT CAN CHANGE

People, software, workflows, tools and implementation can change.

WHAT MUST REMAIN

The underlying business reality that still has to be satisfied.

The technology can change. The business requirement may not.

An invariant An invariant is a requirement that the investigation establishes must remain true..

07 / EVIDENCE

Good research needs evidence, not just explanations.

A finding about a business should remain connected to something that can be observed, examined or tested.

OBSERVATION

What happens in the real working environment.

PEOPLE

What the people performing the work actually do.

DOCUMENTS

Records and source material produced by the business.

SYSTEM RECORDS

What existing systems show happened.

EXPERIMENTS

What happens when something is tested.

FAILURES

What happens when reality does not behave as expected.

Evidence is used to test whether a finding holds up against reality.
08 / THE RESEARCH LANDSCAPE

Research across industries and operating environments.

Research is organised around industries and operating environments. Related investigations are grouped together, with Research Units examining concrete pieces of business reality and Research Experiments testing specific questions. The resulting evidence and findings can lead to technologies, systems and further research.

Pharmacy staff handling medicines and operational records in a working dispensary
FMCG & Retail

FMCG & Retail Research

Research examines how businesses structure and control the work involved in moving goods across people, locations and operating processes.

RESEARCH
Manufacturing

Manufacturing Research

Research into production, quality, inventory and operational decisions in manufacturing environments.

RESEARCH

No research published yet.

09 / THE KNOWLEDGE GRAPH

How findings connect.

A research finding can connect to related investigations, evidence, technologies and systems. These relationships make it possible to trace how a question was investigated, what was established and where the finding is applied.

EXPLORE RELATED WORK
10 / FIND → BUILD → TEST → LEARN

Find → Build → Test → Learn

Research can continue through implementation. When a finding provides enough confidence to build, the resulting system creates another opportunity to test the understanding against real work.

Find, build, test and learn research loopResearch moves from finding understanding, to building a response, testing it in real work, learning from the result, and returning to find what should be understood next.
01FIND

Understand reality.

02BUILD

Make a response.

03TEST

Put the response into real work.

04LEARN

Use what happens to refine our understanding.

What happens in operation can lead to another question, a new Research Unit, a changed system or further investigation.
11 / VALUE TO THE BUSINESS

What does this research give a business?

Research is useful when better understanding changes what a business can see, decide or control.

Hospitality staff coordinating service operations and information behind a working hotel environment
SEE

Understand what is actually happening inside operations.

QUESTION

Challenge assumptions about how work should be done.

CONTROL

Identify what must be established, recorded or controlled.

BUILD BETTER

Choose technology based on actual requirements.

ADAPT

Use evidence from real operation to improve what comes next.

The solution does not have to be known before the problem is investigated.

Bring the situation, process, recurring difficulty or question. The starting point is understanding what is actually happening.

12 / WORK WITH ITHOKA

Have a business problem that is not yet clear?

You do not need to arrive with a solution. Bring the situation, process, recurring problem or question. Start with what is actually happening.